Today Marvel released an iPad version of their Marvel Unlimited digital comic subscription service. It has been covered heavily in Gizmodo, TechCrunch and the usual comics blogs like Comic Book Resources. They all seem to be making a similar comparison, Marvel Unlimited is like Netflix for comic books. There’s a number of problems with that analogy.
Marvel Unlimited offers a rather limited selection of Marvel’s line of comics. The comics are 6 months old and the series are incomplete. The selection is also mostly limited to more recent comics, so for fans of classic comic books from the Silver or Golden Ages, you’re mostly out of luck.
Which is much like HBO Go in the land of video. You’re limited to content provided by HBO. Great if you’re a fan of Game of Thrones but not so great when you’d like to watch Dexter. In the same way, the Marvel Unlimited app might be wonderful if you’re a Marvel only kind of person, but if you like DC, Image, Dark Horse, BOOM!, IDW, Zenescope, Aspen or any of the other publishers, well, this isn’t going to do anything for you.
One thing Netflix has done extremely well for movies is create a varied catalog spanning multiple studios, eras and genres. If you like watching video content, there is a really good chance that Netflix will have something that you will like. Yes, some of it is cheesy. Yes, a lot of it is old content, but that doesn’t make it any less enjoyable, sometimes more so.
Our approach at ComicBin has always been to reach out to publishers of all sizes and genres to bring the widest possible selection of comics to our service. We want to make sure that no matter what comics you like, we’ll have something for you to read.
I invite you to take a look at our current selection and let us know what other comics you’d like to see. Be sure to let those publishers know as well.